Autumn Dress Collection F.A.Q.


UPDATE: The dresses are listed now! A few have already sold out or are close. We're beyond excited!! Thank you for your support!

Here are some F.A.Q.s….

Q: What time will the dresses be online?

A: We are going to list them at 6:00 PM CST on Thursday, September 1st. All of the dresses and ties will be online at exactly 6PM CST. If you have your heart set on a design, we recommend trying to be online during that time to snag one! We can't predict if items will sell out, but last season a few of the designs were gone within 30 minutes.

Q: How many dresses did you produce in each design? 

A: There are ten designs that we produced. Some dresses have only 30 pieces (in three sizes) and some have more.

Q: What sizes are you offering? 

A: This season we produced each piece in Small-Large, plus extended sizing in The First Date Dress and The Sewing Kit Dress. These two dresses are also available in 1X-3X. For more information about sizing, see the bottom of this post!

Q: What was your inspiration for the collection?

A: This collection was inspired by the mod 1960s and early 1970s. This past year I studied a lot about vintage Biba, that story was incredibly influential to me.

Q: Did you draw the pattern for the Sewing Kit Dress?

A: Yes! I drew it and had it screen printed onto the dress locally. I also designed the geometric pattern dress fabric with Mallory, our senior intern.



Q: Was everything made at your shop? 

A: Yes. Every single piece was handmade at our studio inside the Red Velvet Shop. We call it our "factory." This season we worked with four interns on the collection (Mallory, Jamie, Chrissy and Renee), plus a part-time intern for accessories (Zachary) plus some last minute "emergancy" help from a talented seamstress who sells her work in our local shop (Missy). I'm so incredibly proud of our team! Everyone had a special part in this collection. We had a fun season together.

Q: After these dresses sell out, will you produce more of the same designs.

A: Unfortunately, no. As much as we would love to, we aren't continually producing designs at this time. After this season's pieces sell out we will start on the next season. That said, we do archive all our patterns, designs and prototypes because, well, you never know what the future holds…

Q: Are you going to ship internationally? 

A: Of course! At Red Velvet we always ship worldwide. If you live outside of the US and haven't purchased from our new site yet, you'll be pleasantly surprised with the reasonable rates. We worked really hard to develop new shipping profiles this year. We also offer free shipping anywhere in the world for all orders over $200.

Q: When will you post the lookbook video?

A: Soon! Our videographer (who we ADORE!) just got married. It will be worth the wait, we promise!

Q: What is the price range for the collection?

A: The pricing starts at $40 for The Sketchbook Crop Top and goes up to $140 for The Sewing Kit Dress. Everything else is somewhere in between.



This is the size chart that we use for our dress collection. All sizing is done in inches. Most of our dresses this season have open hips, so the bust measurement is the most important.

Extended Sizing: In addition to this we have three extended sizes available in this dress and this dress this season! Both these designs are tent dresses, meaning that they are open at the hips. To measure for these sizes, you should go by your bust measurement. These are the extended sizes… XL 39-41, 2X 42-44, 3X 45-47 (those measurements are for the bust in inches).

Sizing Notes: People have asked me how our dresses "run." I personally wear the same size as what I order from other brands online (most of the time). That said, I highly recommend measuring yourself and comparing your measurements to our size chart. That is the only real way to know your size. Everyone wears slightly different sizes depending on the store/brand, so trust the numbers!

How to measure yourself for dresses: 

Bust: Use a sewing measuring tape to measure the fullest part of your bust (with bra on!). 

Waist: Measure the smallest part of your natural waist line. This will probably be about one inch above your belly button. 

Hips: Stand with your feet close together! Measure the fullest part of your hips.

Add a little extra? Once you have your measurements add an extra inch if you want your clothes to be comfortable and loose fitting. I, personally, always add an extra inch to the bust but not the rest since I like a fitted waist. This part is up to you and will determine how you want your clothing to fit.

If you have any other questions, feel free to ask them here in the comments (I will respond here in the comments!). XO, Elsie

PS. I can't thank you enough for the support, love and energy we've felt for the dress collection. It's so wonderful to experience such a warm response. Thank you!


  • I’m having myself a little swoon-fest over here. This collection is absolutely beautiful, Elsie. πŸ™‚

  • Well done RV team! Super awesome achievement, your second collection! Yay!

    I love the first date dress! It is adorable!!

    Ngaio May xx

  • How much will the geometric pattern dress be? The pattern for the sewing kit dress is absolutely adorable as well! You are such a talented group of ladies who inspire me everyday.

  • Awesome! I was wondering what you’re using for a bra on the velvet and flower shop dresses. I am big up top and it looks like you and Katie are also so i was wondering what you suggest…i don’t know how i can show the beautiful back with no support in the front. Ideas? πŸ˜€

  • Danielle, The dress is pretty low all the girls were wearing it with a regular strapless bra (pushed down in the back a little). I have a low back strapless bra that I wore. Hope that helps! XO.

  • Oh no I will miss the dresses I will be getting married in a place with no internet and leave today before red velvet autumn going live I really really hope my favourite is left on Monday

    Nicolette xo

  • I’m from Australia and our sizings are different and we work with the metric system can you direct me to what sizing I need to choose?

  • I’m in love with the sewing kit dress… 6:00 pm your time is uuuummm… 1:00 am my time… maybe I’ll be able to make it (with two little ones it’s hard to keep your eyes open once they’re asleep…).
    very exciting indeed!

  • i am so excited i donated to the cause on kickstarter because your collection is fantastic! it’s so inspiring to see someone living their dreams. and like many others have said, kudos on the extended sizing! πŸ™‚

  • How does the ordering process work (that is phrased weird but my brain is just not working this morning)? For instance, if you place an item in your cart, does it get held for you until you check out or do you have to go though the check out process to ensure it doesn’t get sold out? I ask because for the spring collection not everything was posted at once and this season I have my eye on a few items! πŸ˜‰

  • As a 2x kind of girl, I just wanted to say THANKS for producing some extended sizes. It’s so hard to find cute things that go above a size 14!!

  • Q: How does the ordering process work (that is phrased weird but my brain is just not working this morning)? For instance, if you place an item in your cart, does it get held for you until you check out or do you have to go though the check out process to ensure it doesn’t get sold out?

    A: Hi Alicia, Good question! Putting an item in your cart does *not* reserve it for you. We found that out last season when several people had dresses disappear from their carts as they sold out. The check out process is the point where the dress is secured for you. I hope that helps!

    I’m so happy that everyone is excited about the extended sizing! We’re so happy to offer it! XO, Elsie

  • Q: I’m from Australia and our sizings are different and we work with the metric system can you direct me to what sizing I need to choose?

    A: I suggest using a conversion calculator to figure the sizing. You should definitely measure yourself and then you can just convert that measurement and check the size chart. I do this all the time when shopping with overseas sellers on Etsy! πŸ™‚

    Q: I don’t suppose I could get a green top early????

    A: Unfortunately, we can’t reserve or sell anything early. We want everyone to have a fair chance at the pieces. There is a good quantity of the green tops, so I hope you can get one! πŸ™‚

  • I WILL TRY TO BE PUNCTUALLY AT HTE COMPUTER! i really wanna get tristan a tie ! πŸ™‚ and me a dress! πŸ™‚ congrats to you and the team! so far everything looks amazing!

  • 1) I love the extended size concept!! Thank you for thinking of us 2) I saw your piece on KY3 this morning. They gushed about you and your line and your shop! Congratulations!!

  • Congratulations! This new collection is totally amazing! I couldn’t buy anything, so I’m not going to bed today just to buy what I “need” πŸ˜‰ (fortunately I’m not working tomorrow!)

    So congratulations again, all of you have made a wonderful job.

  • i was so excited to see my favorite dress was available in extended sizing. sad to say though it just doesn’t fit into my budget πŸ™
    love the collection!


  • Q: How much is the pumpkin pie dress?!
    A: $80

    Q: Quick question–what is the length of the library date dress? Thanks!
    A: For what size? It get’s longer as it gets larger. XO

  • Central Standard or Central Daylight Time? (The post says CST, but we’re in CDT right now.) Just want to make sure I don’t miss it!

  • The geometric dress looks like it is the same cut style as the velvet dresses and blue flowery one, I just was curious if it also has that beautiful low cut in the back since we didn’t see any other pictures of it!

  • Hi! Here are some answers to your questions!

    Q: question about library date dress length–size small πŸ™‚
    A: 36 inches.

    Q: How much is the sewing kit dress?
    A: $120

    Q: Do you ship to MΓ©xico? what is the cost of shipping?
    A: Yes! The shipping is calculated automatically on the site, so I can’t estimate it. We have free shipping for international orders over $200!

    Q: Central Standard or Central Daylight Time?
    A: Central Standard.

    Q: The geometric dress looks like it is the same cut style as the velvet dresses and blue flowery one, I just was curious if it also has that beautiful low cut in the back since we didn’t see any other pictures of it!
    A: The cuts are similar, but they are not the same pattern. I’m sorry I haven’t posted that 3 Ways To Wear it yet, but there will be full photos on the product listing!

    Thanks everyone! We’re so excited!!

  • Did all the dresses already sell out? I can’t find any on the site. I was really hoping to snag a geometric dress… or even some of that fabric! Its so adorable.

  • YAY!!!! I just got 3 pieces… YAY!!! :))) I pray to God they fit (normally I wear a size 14 UK but I’m post natal so I opted for a dress in M (sewing kit) and a dress in L (blue velvet) just in case…
    So super excited, please ship sooooon πŸ˜‰

  • Hey Elsie, I have just bought one of your dresses and am so excited about it! I stayed up until… well, it’s 2 in the morning:-) And I just wanted to say that I think your prices are really fair and the international shipping costs just really amazed me. Only 9 Dollars! This is so cool!!! I can’t wait till the dress arrives and I REALLY hope that it fits! And hopefully it doesn’t get lost on the way. Oh, I’m so excited!!!
    Lots of love, Stefanie

  • I purchased The Sewing Kit dress and I dreamt about it all last night hoping I wouldn’t miss out. I loved the dress from the moment I saw it, but beautiful LA sold me on it from your lovely post yesterday.
    Thank you for thinking of curvy girls. I am over the moon. Just in time for our Spring.

  • Congratulations! i hope you’re blessed with all your hard work!! all my funds are going into fixing up my home, but as soon as it settles this month, this is such a deal for a handmade piece. IT WILL BE MINE!!

  • congrats ladies!! so exciting! If you don’t plan to make any more of the dresses once they sell out, do you think you’d ever sell the patterns?

  • what an absolutely beautiful collection! the first date dress is just too adorable! it must be such a lovely feeling to see all of your hard work come to fruition….congratulations!


  • So adorable! My favorite is the First Date dress (and i love that you categorize your clothes into WHEN to wear them!)
    Smoking Crayolas Blogspot

  • Funnily enough I was going to treat myself to something from the new House of Fraser Biba collection for my birthday. However nothing felt right for me.

    Then I saw your Blue Velvet dress – beautiful vintage inspired styling but also handmade and postal order. And affordable for this London girl! Could it be more ‘Biba’?

    I can’t wait to wear it, it is perfect for winter. Congratulations to you all, you are doing amazing stuff x

  • bought the sewing kit dress last night!!! so psyched to wear it…it will match my sewing themed tattoo. thanks for designing such a great piece!

  • Just bought the First Date Dress. Fun. And the “3 Ways to Wear It” for all the new designs is a great idea because it shows how versatile the pieces all are.

    Congrats on the new collection, it’s great!!

  • Would like to say that I absolutely LOVE that your sizing starts at a UK 8 and goes up to a UK 18.
    It’s rare to find a US supplier with cute bits and pieces, that go that big. I’m usually lucky if I find anything in a UK 12-14 these days.

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