#InstagramHusband

Whoa, this blew up way bigger than we thought it would. πŸ™‚ It went up Tuesday, and as of writing this, it’s had over 3 million views! About a month ago Trey and I got to help make this video with a few friends of ours from The Mystery Hour. I actually didn’t even know what it was about until we showed up that day to help. I had actually kind of assumed we’d just be in the background or something. But then it turned out to be this Instagram Husband concept and it was hilarious! Trey and I had a ton of fun working on the video with our friends that day, and it’s been SO fun to watch the reaction after they shared the video. It has since been featured on Buzzfeed, People, TIME, Elle, Huffington Post, BBC, AdWeek, Refinery29, Today.com and the list goes on. I’m so, so happy for our friend, Jeff Houghton, who’s super talented and works really hard bringing The Mystery Hour to life. If you haven’t gotten to see it yet, press play! xo. Emma 

via InstagramHusband.com

Credits// Directed by Jeff Houghton. Shot and edited by Brandon Goodwin and Neighbor Studios

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